NEW CLOTHING RANGE
SUMMER 2026 HAS LANDED
The new Summer 2026 clothing range is here—built for hot days, harsh sun and long sessions on the water. Featuring lightweight fishing shirts, UPF 50+ protection, breathable performance fabrics and fresh new everyday styles, this range is made to keep you cool, comfortable and ready for whatever the day brings. New fits. New colours. Your summer lineup starts here.
LIVE OPS
NEW TIDELINE RIGGED SHRIMP
RIGGED & READY.
The Tideline Shrimp is a pre-rigged, weighted soft plastic shrimp designed for instant, lifelike performance. Built with ultra-tough Titan RX™ TPE Elastomer, UV-glow attraction and premium BKK hooks, it’s ready to fish straight from the pack. Tie it on and target inshore predators with total confidence.
MAX VIBRATION. FINESSE PROFILE.
VERTREX MAX 50MM
The new VERTREX MAX 50 packs the proven fish-catching action of the VERTREX MAX into its smallest profile yet. Built for finesse fishing without sacrificing vibration, its compact profile is ideal for targeting bream, flathead, whiting and other estuary species. Finished with premium BKK hooks and proven colours, it’s a small lure built to get plenty of bites.
NEW SPECTRE 6.25"
The Spectre Mirage-X just sized up.
The new 6.25" Spectre Mirage-X brings a bigger baitfish profile to the range, built for anglers looking to make a larger impression and target bigger predators.
Featuring the same proven Mirage-X Foil Technology and Super-Soft PVC Construction, the lifelike internal flash combines with natural action, species-specific colours, UV and glow finishes and Tracer Scent to create a presentation built to get eaten.
Bigger profile. More presence. More bites.
NEW DOZER MIRAGE-X
The Dozer just got a serious facelift.
The original Dozer Paddltail built its reputation on heavy tail thump, full-body roll and ultra-durable Titan-RX TPE construction. Now, the Dozer Mirage-X takes that proven swimming action and gives it a whole new look.
Featuring Mirage-X Foil Technology inside a Super-Soft PVC body it delivers incredible internal flash and more natural movement at ultra-slow through medium retrieve speeds, creating the flicker, roll and movement of a real baitfish.
And with the addition of a new 6.5" size, there’s now an even bigger Dozer ready to get noticed.
Same Dozer DNA. More flash. Next-level realism.
TWO NEW SIZES.
NEW WINGMAN
Two new Wingman sizes are here: the compact 2.5” and the 6.5” built for bigger fish. Both sizes feature Mirage-X foil for lifelike flash that shows up clearly on LiveScope.
Fish the legs together for more action, or separate them for a subtle finesse presentation with a natural tail wiggle. Two sizes, two ways to fish them.
Pick your size, change the action and match what the fish want.
NEW
MADSCAD AUTOTUNE
The next generation of MADSCAD has arrived.
A legendary fish-catching profile, re-engineered for modern saltwater casting...Now with AUTOTUNE technology, new sizes and upgraded colours for effortless sub-surface S-swimming action and consistent performance across every retrieve.
NEW
MEET THE NEW BUFFALO JR.
Proven Buffalo Flash Fall action, redesigned for finesse fishing.
Available from 5g to 20g, the Buffalo Jr. combines a slow, flashing flutter with a compact baitfish profile built for finesse presentations, light tackle and shallow water.
Small jig. Finesse tackle. Deadly Buffalo action.
